Mark Lilley
- Oct 26
- 3 min
The long and winding road to a dream.
1984. The music. The fashion. The hair. You may not see it now, but oh, I had some great hair then. As I reflect back on my college...
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Mark Lilley
- Sep 21
- 8 min
Insights with Davyd Smith with No Kill Colorado
The mission of No Kill Colorado is to make Colorado the safest state for homeless pets. NKC advocates that every pet finds a loving home.
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Mark Lilley
- Jul 20
- 2 min
Is your visual identity obstructing your mission-driven goals?
Many new or small businesses often view the creation of a logo and overall brand as a mere checkbox item, a task to be completed at the...
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Mark Lilley
- Mar 20
- 3 min
Distinguishing between visual identity design, brand recognition, branding, and a brand.
Tackling concepts that can mystify even the most seasoned of marketing professionals.
20
Mark Lilley
- Jan 29
- 2 min
Let's talk about how a logo is not a brand.
Businesses and organizations come to me and my company, Factus Creative, asking for “a new brand.” They often want to change their logo,...
60
Factus Creative
- Dec 9, 2022
- 7 min
Insights with Jimbo Lord
About Jimbo & Jules After suffering through years of chronic pain and Lyme disease, Jimbo and Jules set out to heal themselves naturally....
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Factus Creative
- Nov 23, 2022
- 6 min
Insights with Lindsay Hampson
About ThisRock ESG ThisRock is on a mission to show 1,000 small and medium enterprises (SMEs) and their 10,000 employees over the next 3...
400
Mark
- Nov 10, 2022
- 2 min
When bad branding is bad for business
There's nothing complicated about it. Losing business can be a consequence of ineffective branding.
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Mark
- Oct 29, 2022
- 2 min
I don't care.
I DON'T CARE. It's never too late to be part of the growing solutions to improve the world. And that's what I'm doing. I've arrived at a...
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